NEWSLETTER_POPUP_2024
NEWSLETTER_POPUP_2024

⏰🎁🍼
For a limited time, receive 2 FREE BOXES with your first purchase, plus FREE SHIPPING!

This is a limited-time offer for new customers only. Sign in now to receive your unique code.

🎁✨MYSTERY DISCOUNT: Feeling curious?  Redeem this code before it expires!✨🎁
📦 Fast UPS Shipping
|
🇪🇺 Authentic European Formula
|
⭐ 128,000+ Happy Customers
|
💸 Best Price Guarantee
|
📦 Fast UPS Shipping
|
🇪🇺 Authentic European Formula
|
⭐ 128,000+ Happy Customers
|
💸 Best Price Guarantee
|
OBF24_header_banner

Less stress. More comfort. All organic.

Gentle European formulas modeled after breast milk — bringing comfort to your baby and more calm to your days.

Explore Formulas ➜
OBF24_header_banner_mobile

Less stress. More comfort. All organic.

Gentle European formulas modeled after breast milk — bringing comfort to your baby and more calm to your days.

Explore Formulas ➜

Loved by 128,000+ Parents Worldwide

With over 14 years of experience, we help parents feed their little ones with confidence and ease.

×
Popup Image
Zum Produkt

Featured by Leading Parenting Media

  • Slide
  • Slide
  • Slide
  • Slide
  • Slide
  • Slide
  • Slide
  • Slide
  • Slide
  • Slide
  • Slide
  • Slide
  • Slide
  • Slide
  • Slide
  • Slide
  • Slide
  • Slide
  • Slide
  • Slide
  • Slide
  • Slide
  • Slide
  • Slide
  • Slide
  • Slide
  • Slide
  • Slide
  • Slide
  • Slide
  • Slide
  • Slide
  • Slide
  • Slide
  • Slide
  • Slide
  • Slide
  • Slide
  • Slide
  • Slide
  • Slide
  • Slide
  • Slide
  • Slide
  • Slide
  • Slide
  • Slide
  • Slide
  • Slide
  • Slide
  • Slide
  • Slide
  • Slide
  • Slide
  • Slide
  • Slide
  • Slide
  • Slide
  • Slide
  • Slide
  • Slide
  • Slide
  • Slide
  • Slide
  • Slide
  • Slide
  • Slide
  • Slide
  • Slide
  • Slide
  • Slide
  • Slide
  • Slide
  • Slide
  • Slide
  • Slide
  • Slide
  • Slide
  • Slide
  • Slide
  • Slide
  • Slide
  • Slide
  • Slide

Our Most Popular Organic Formulas

Arrives by
Holle Stage PRE (0+ Months) Organic Infant Formula (400g)

Content: 400 g ($4.49 / 100.00 g)

Variants from$27.99
$17.95 $24.99 28.18%
Arrives by
HiPP HA Stage 2 (6-12 Months) Hypoallergenic Baby Formula (600g)

Content: 600 g ($6.33 / 100.00 g)

Variants from$41.99
$37.99 $47.99 20.84%
Arrives by
Holle Stage 1 (0-6 Months) Organic Infant Formula (400g)

Content: 400 g ($6.50 / 100.00 g)

Variants from$27.99
$25.99 $34.99 25.72%
Arrives by
Holle Organic Infant Goat Milk Formula Stage PRE (0+ Months) (400g)

Content: 400 g ($8.00 / 100.00 g)

Variants from$33.99
$31.99 $39.99 20.01%
Arrives by
Lebenswert Stage 1 (0-6 Months) Organic Infant Formula (500g)

Content: 500 g ($5.60 / 100.00 g)

Variants from$28.99
$27.99 $36.99 24.33%

Shop by Stage & Needs

stage_1
Stage PRE & 1
For newborns and babies 0–6 months
stage_2
Stage 2
For babies 6–12 months
stage_3
Stage 3
For toddlers 12+ months
goat_milk
Sensitive & Goat Formulas
Comfort, HA & goat formulas

Why Choose OBF24

Peace of mind from the very first feeding.

We match lower prices + give you $10 credit.

Get store credit if a formula isn’t a good fit.

Insured 1–3 day delivery to your door.

Our formula team replies within hours. Drop us a message ›

We match lower prices + give you $10 credit.

Get store credit if a formula isn’t a good fit.

Insured 1–3 day delivery to your door.

Our formula team replies within hours. Drop us a message ›

Why European Formula Makes a Real Difference

European standards are among the strictest in the world, leading to clean, gentle formulas that support comfort and healthy development from the very beginning.

Easier Digestion

Balanced recipes designed to be gentle on tiny tummies, helping feeding feel smoother and more comfortable.

Less Spit-Up

Thoughtfully formulated ingredients that support calmer feedings and reduce spit-up for many babies.

Softer, More Comfortable Poops

Clean, organic ingredients that naturally support healthy digestion and easier poops.

The OBF24 Story

As parents in Germany, we trusted European organic formulas for our own babies and felt how reassuring truly clean and carefully regulated nutrition can be. When friends in the US couldn't find anything comparable, we sent a few boxes to help and were surprised how many families reached out soon after.

That small beginning grew quickly, and today we have shipped hundreds of thousands of packages to parents around the world. What matters most to us has never changed. Every family deserves safe, authentic European formula and the same peace of mind we wanted for our own little ones.

With love.
Your OBF24 Team 💛

Laura
Co-Founder
Ben
Co-Founder

How It Works

Simple steps that make feeding your baby easier and stress free.

Order & Relax

Always the best prices – with every order protected by our Happy Baby Guarantee.

Track & Receive

Fast UPS delivery – quick, trackable, and always stress‑free.

Feed & Enjoy

Give your baby the best – always authentic formula, with the freshest batches delivered.

Helpful Guides for Parents

Short, expert-backed articles to help you feel confident in every feeding decision.

Why Our European Organic Baby Formulas Are Not Affected by the Recent Recall

Recent baby formula recalls raise questions. Here’s why European organic formulas follow a fundamentally different, more controlled approach.

Holle Organic Fruit Pouches: A Sustainable Choice for Toddlers


As parents, we are always on the lookout for nutritious and convenient options to feed our toddlers.

Organic Baby Cereal 101: What Every Parent Needs to Know


In the world of baby nutrition, choosing the right cereal is one of the first important decisions parents have to make.

From Milk to Munchies: A Parent’s Guide to Starting Solids with Your Little One


As your baby grows, one of the most exciting milestones is introducing solid foods. It’s a journey filled with first tastes, funny faces, and a bit of messiness.

Baby Formula Ingredients Comparison Chart 2025


Searching for the perfect baby formula can be overwhelming, but we're here to simplify the journey. Explore our chart to give your baby the best start possible.

Everything You Need to Know About European Baby Formula in 2025


Discover the advantages, regulations, top brands, selection tips, and prep/storage methods for European organic baby formula in our guide.

From Birth to Bottle: Selecting the Best Organic Formula for Newborns


As a parent, choosing the right nutrition for your newborn can be daunting. With numerous options on the market, understanding the benefits and considerations of organic baby formulas can help you make an informed decision.

Exploring the Benefits of Goat Milk for Infants


As parents, ensuring that our little ones receive the best possible nutrition is a top priority. Many parents are exploring alternatives to traditional cow milk formulas. One such alternative that is gaining popularity is goat milk formula.

2 Additional Formula Boxes on Us 🎉

As a welcome to OBF24, we’ll add 2 extra boxes of the same organic baby formula you select to your first order, at no extra cost. Sign up below to receive your welcome code.